
Rebrand for growth
Loveelectric
#design
Float is a cash flow forecasting product built for scaling businesses. They enaged us to help them move upmarket into larger finance teams when introducing a new suite of collaborative intelligence. We worked with them on redefining their brand world around a minimal but rich expression of various states of the sea while keeping their existing logo and name. We also worked closely with their internal team to design a modular design system for their website, reaching from marketing to product.












“You guys have been one of the best teams I've ever worked with and certainly the best team for all the website projects I've been on! So thank you very much once again.”
